Sales Training

Drive Real Change in your Business Today

Planning for Success is Inspiring - Enjoy it. Here's How:

Sales Training is the fundamental factor that influences a company’s ability to be profitable, retain staff, maintain client revenue and build equity within a business. The best sales training plan will consider the current sales strategy at a component level, and set a process for continual optimisation of each component moving forward.

Where to start? Let’s plan to make a sales training plan.

R E A D   M O R E

What to consider before designing the best sales training plan:

  • 1

    Establish a company wide belief and growth commitment before investing.

    These are our company goals by way of market share and revenue, this is what we are committed to achieving. Salespeople follow like minded professionals and business who expect to overachieve.

  • 2

    Identify prospect pool as a business.

    Who are our clients now, who are we targeting for growth. What industries do we know the cost of our offer far outweighs the cost.

  • 3

    Commit to the business and its growth strategy, the people and the process that are are there to achieve it.

    Consider hiring process, the retainer and the subsequent OTEs. If the OTE does not attract and retain top billers – change it.

  • 4

    What is our current sales process workflow.

    Lets score each part of the process from lead generated to closed won lost. Covers prospecting and opportunity management to consultative selling, negotiation, account development, and sales management.

  • 5

    Identify with a view to replicate what is working.

    What ‘inhouse methodology’ is converting.

  • 6

    Identify and whats failing and why.

    Where have we been dropping short Engage sales executives for their input. To show you belive in them, you must first listen and believe them.

  • 7

    Expect Success.

    Marketing is taking a message to a market place to identify those that need a solution. Sales is simply communicating the how and associating a value proposition. The hard part is done, the solution is built. This is the fun part!!

  • 8

    Listen to sales staff objections.

    This is our microphone into the market. What is the market telling us. It is typically not understanding what is offered and how it will benefit them. This means we arent’ communication the solution correctly.

  • 9

    Unlock the CRM gold. What is the data telling us.

    Lets use what we have as a foundation. Right or wrong we can prepare for the future by understanding the past.



Giles Hurst

CEO at The Tax Institute

The impact Elevate Corporate Training made is already being felt as people begin their individual journeys in the giving and receiving of feedback to one another.

Cam was an outstanding facilitator who, with the appropriate blend of humility and personal courage, has set us all on a course towards self awareness.

Thanks Cam - looking forward to working with you going forward.

Felicity Barlow

Felicity Barlow

Director at Talent Connect Australia PTY LTD

I engaged (Elevate Corporate Training) to run sales training for my team. The results exceeded my expectation and my team left being highly motivated with key skills to achieve their individual goals and targets .

Cam has been instrumental in developing consultants sales ability to contribute to overall growth. I would highly recommend Elevate Corporate Training.

Andrew Hanson

Andrew Hanson

Managing Director - NSW of Robert Walters

I engaged Elevate to construct and run a two day training course for my management team across NSW. Cam and Julia worked well together to deliver a significant amount of material over the two days in an engaging manner. I received exceptionally positive feedback from the delegates who found Cam very engaging and passionate on the subject matter. Most importantly, having surveyed the managers who attended the course, many have managed to positive influence their teams by applying the methodologies trained over the two days'

Sarah Laird

Sarah Laird

Founder/Owner at Sarah Laird & Good Company

Cam has been my coach for a little over 6 months now. He has helped me make decisions more clearly, kept me on track of my end goals and been a great resource for me to help see the forest for the trees. I always look forward to my sessions with Cam, aside from being a professional and intelligent business person he also has a great energy and is fun to be around.

Now that we have the input we need, we can structure a sales training plan.


The Best Sales Training Plan


We don’t just speak to managers ahead of the course. We make a point to understand what the delegates undertaking the training think they need to learn.


Based on what managers and their staff tell us they need to learn we custom build sales training modules designed for your company and its unique set of issues.


Hands on, practical workshops that end with every participant filling out an action plan, a list of actions each delegate commits to undertaking that will be revisited in two weeks.


One-on-one sessions with every participant two weeks after the workshop to talk through the actions committed to and undertaken. This ensures each delegate is accountable.


At the conclusion of all workshops and coaching sessions we run a business impact survey with a series of targeted questions that will prove return on investment. You will notice a marked difference.

Businesses we love

Trusted by

Our Sales Training Services

Elevate Corporate Training have developed a methodology for their Sales Training Courses designed to change behaviour through open lines of communication and accountability. These are learnings that stick.

Our Goal, Your Success

One of our main goals is to ensure your team moves away from transactional relationships and begins building partnerships with clients.

We do this by teaching your sales team how to develop deeper relationships with clients and encouraging them to become subject matter experts.

You will see positive revenue changes the instant this learning is implemented.

R E A D   M O R E

A Unique Sales Training Plan For You

  • 1

    STEP 1

    Perform a Training Needs Assessment

  • 2

    STEP 2

    Define Training Objectives, Outcomes and KPIs

  • 3

    STEP 3

    Design Training Materials

  • 4

    STEP 4

    Develop Your Training Materials

  • 5

    STEP 5

    Implement the Training

  • 6

    STEP 6

    Evaluate the Training

  • 7

    STEP 7

    Be Agile!!

  • The best training plans have a built in assessment and improvement components. This allows your business to continually learn and improve in real time.

These courses are not one size fits all. They are the opposite. We base our teachings around your needs. It’s as simple as that. 

We Don’t Forget The Basics Either

Your staff will still learn the basics of selling, the driving principles that every good salesperson worth their salt must know:

  • Building rapport

  • Uncovering the customer’s needs

  • Matching the solution to needs

  • Closing

  • Objection Handling

But it is our five-point methodology that ensures what your team learns will lead to change within the individual and then the business as a whole.

Our sales training courses are run in Sydney, Melbourne, Perth, Adelaide, Brisbane and Canberra but we also travel to anywhere in Australia to help businesses drive real change.

Top 11 Mistakes Companies Make
When Hiring An External Training Partner
(And How You Can Avoid Them)

C L I C K   H E R E

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When Hiring An External Training Partner (And How You Can Avoid Them)

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'Off the shelf' training modules

Large, impersonal firms

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Sales training can be a bit of a dirty word, often conjuring up images of boiler room antics and ABC (Always be Closing) acronyms. We believe sales training is about developing better relationships with customers. We still need skills like negotiating and creating influence to do this but in today’s world our success as salespeople is defined by the value we can add for our clients.

Elevate's Knowledge Base

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